A LITTLE ABOUT ME
UX Advocate andAnalytical Thinker
A bit of a chameleon, I grew up as an Army brat. Observing my surrounding and embracing change was a necessity.
I graduated from the University of South Florida with a degree in Anthropology and have applied those theories to my work. Empathizing with the target audience to understand what drives and also frustrates them is the key to a positive outcome. The more attention that can be spent on research and audience development, the better the project result will be.
Research
I believe that research is the most important phase of any project. I have experience in using competitive and SWOT analysis to apply research findings to project solutions.
Design
I began my career in web design, blending visually appealing assets that guide the user's eye through the desired journey.
Development
I have both front-end and back-end development experience and have managed teams.
WHO AM I?
A creative leader andproject director
I have the benefit of both design and development experience. I understand creatives and can also communicate technical needs.
I believe in the power of creative problem solving.
And approach any project by balancing scope, time, and resources.